Posts Tagged ‘Digital’

The UK’s top design and creative blog sites

Tuesday, January 25th, 2011

The explosion of design resources and blog sites over the past years has made it hard for all of us to keep up. Here is a small collection of UK only design related blogs that I like to keep an eye on. Sites where you can view work for inspiration, sites where you can find resources that you use or just blog sites of designers who you like to follow.

(more…)

Who’s writing the facebook?

Thursday, January 6th, 2011

Speaking to an Account Manager from a digital agency, my eyebrows elevated when he told me his firm had written, on behalf of clients, at least 20,000 promotional posts on social network sites in 2010. That’s one medium sized business, 20,000 posts in twelve months.

The statistics were staggering, but what really set me thinking was the question: ‘who wrote them?’ The copywriter? No, he told me, the copywriter only does the client’s website and the odd blog. Apparently, it’s ‘not worth a copywriter doing tweets and stuff’. Hmmm. There’s trouble brewing here.

(more…)

Meet Matt Phillips

Friday, August 27th, 2010

Matt is taking the plunge. He’s a digital designer who is turning his back on the security of full time employment and going freelance. He knows this is a high-risk strategy. He knows it could all go pear shaped. But a few weeks in and he’s finding the plunge surprisingly refreshing.

(more…)

Are you special?

Thursday, August 19th, 2010

I was very pleased to receive a big response to my recent piece on becoming a copywriter but one question really caught my attention. The correspondent asked me to suggest a ‘type’ of copywriting in which to specialise. This rather threw me, but it set me thinking – there’s something odd going on.

(more…)

Feathering the nest

Thursday, May 13th, 2010

Would you like to own Twitter? I’m not selling it or anything, so don’t reach for your cheque book just yet. But if you were richer than golden syrup, I’m guessing you might be tempted. Only, here’s a note of caution – Twitter has yet to make a penny in profit.

(more…)

Generation digital – life before and after the revolution.

Wednesday, April 14th, 2010

During a rather intoxicated conversation in the pub the other night, my friend and I were having a rather hilarious time doing impressions of dial-up modems trying, (and often failing) to access the internet. “Squeaakkkkk, “crunch crunch”, “doot doot doot doot doot” etc, etc. What a frustrating time that was. It seemed almost miraculous when it finally connected after the 18th attempt and you could log onto Yahoo chat to have your daily chat with an absolute stranger (I used to have quite lengthy late night conversations with a Canadian skateboarder named Chad, or so he claimed). I can also remember a rather stressful evening involving me saving a GCSE essay on floppy disk and somehow losing the whole thing. This all got me thinking that our generation is really quite unique.

(more…)