In case you’ve haven’t noticed, there’s a new silent film called The Artist and it’s getting some rave reviews. Not only is it silent, it’s also shot entirely in black and white. It doesn’t have any big name actors in it and the storyline is about a 1920’s Hollywood star.
Archive for the ‘Movies’ Category
The Artist. Why the producer deserves the loudest applause.
Friday, January 13th, 2012Tintin and the adventures of performance capture
Monday, October 31st, 2011
Any regular movie-goer will be familiar with the use of CGI effects in sci-fi, fantasy and other animated movies. They can be as or even more visually stunning than a “real” film because the only limit is the imagination of the director and the artists. But while these effects are often very visually impressive, the heart of the characters themselves could be lost without what is called performance (or motion) capture technology. You may well have seen this technology in action without realising it. Andy Serkis is the most prominent actor who most people wouldn’t recognise if he was walking down the street, even though he plays the most monumental parts: King Kong, Gollum in The Lord of the Rings and now Captain Haddock alongside Jamie Bell in The Adventures of Tintin: Secret of the Unicorn.
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4D Cinema
Saturday, October 15th, 2011
So you’ve seen Avatar in 3D and marvelled at the special effects. Let’s leave aside that the story itself was banal nonsense for the moment and just agree that, visually, it was pretty impressive. But while anyone over the age of 30 is still marvelling at how spectacular and immersive 3D is – and anyone under 30 now expects everything to be in 3D – there is a new dimension in the cinema-going experience trying to break through. I’m talking about 4D cinema.
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The ad that ran on the BBC
Friday, October 7th, 2011
It had a running time of four minutes. It featured 29 world famous musicians who were paid just beer money. It took a year to make. And it featured a song that up until then had managed to avoid the charts for 22 years.
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Blade Runner, Syd Mead and visual futurism.
Friday, September 9th, 2011
London, June 1982. The film director Ridley Scott has hired the Empire Leicester Square and invited hundreds of London’s creative people to attend a special lunchtime viewing on his new movie Blade Runner. It’s an occasion that has London’s ad world buzzing. All the top creative talent of the day are present and the cinema is packed to the rafters. In fact many art directors, copywriters and agency producers have to sit in the aisles.
The 25 best horror movie posters
Tuesday, August 30th, 2011
You probably see it hundreds of time each and every day. Whether it’s on the side of a bus or on the underground, the poster for ‘Final Destination 5′ seems to be absolutely everywhere at the moment.
Maybe part of the reason they felt comfortable promoting this particular poster design so heavily is because it’s actually a really cool design. So cool, in fact, that it inspired me to create this… my top twenty-five horror movie poster designs ever. Kicking off with Final Destination’s most recent design, see what else made my list. Also, be sure to add any suggestions for any posters you think should be included in this list in the comments box at the bottom of the blog.
The highest form of flattery?
Wednesday, June 1st, 2011
Sometimes an idea comes along that blows everything else out the water. It steals the show. Everyone else in the field runs to unashamedly claim their profitable seat of the bandwagon. At this point, life is pretty sweet for those involved, cigars are lit and champagne flutes are raised. This is the imitation game. But it can be a dangerous and short-lived affair. All too soon the champagne and cigars can be replaced with a painful hangover and a trip back to the drawing board.
Last night the DJ saved my life
Monday, February 21st, 2011
We’re well into awards season now, with the Golden Globes and BAFTAs done and dusted and the Oscars to look forward to – especially if you’re a fan of The King’s Speech. The part of the event which I do find a bit of a bore, though, is the whole red-carpet-twirly bit. Frankly, I couldn’t care less what people are wearing as long as they look like they’ve scrubbed up a bit – unless they look completely idiotic, which can make it a bit more fun. But frankly, that sort of thing is more for the pages Heat magazine than a Creativepool blog. Interestingly, though, how often do you hear anyone comment in any great depth on how the men are dressed? It’s almost always the women. And for a very good reason…
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11 resolutions for the ad industry in 2011 …
Thursday, December 30th, 2010
Stop putting cats in bins. No more lying to students. Never watch Daybreak. Personal resolutions are just that – personal. But I humbly suggest the advertising industry would benefit greatly from some sombre pledges of its own.
Jack’s off. The anatomy of a banned campaign.
Thursday, April 7th, 2011It’s a campaign by the slightly low-profile clothing brand, Jack Wills. The label makes and sells togs in a style the Americans would call ‘preppy’. That is to say, it is influenced by the traditional garb of U.S. college students and is rather smart and utterly inoffensive. But their recent advertising has attracted complaints and ultimately an out-and-out ban for the use of under clad models depicting a ‘hedonistic university lifestyle’ – deemed unsuitable for youngsters.
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